Royal LePage® professionals understand that a house is only a home if the people who live there feel safe. That’s why, more than 25 years ago, we unanimously agreed that helping women and children find safety from intimate partner violence should be where we channeled our big hearts and charitable efforts. In addition to granting millions of dollars to shelters and transition houses in communities across Canada, the Royal LePage® Shelter Foundation™ also funds organizations helping to prevent domestic violence, as well as those addressing emerging needs in the Violence Against Women sector. This series shares how your donations are being put to work in support of these vital priorities.
About the Moose Hide Campaign
Since 2023, the Royal LePage Shelter Foundation has proudly supported the work of the Moose Hide Campaign, a grassroots, Indigenous-led movement to end gender-based violence which is grounded in ceremony, healing, and collective action.
By pinning a small square of moose hide* or animal-free fabric to their lapel, the wearer signifies a commitment to honouring, respecting and protecting the women and children in their life and working together to end violence against all those along the gender continuum.
Every moose hide pin is a gift of medicine that sparks conversations, strengthens commitments, and builds safer communities across Canada. Over 7.5 million pins have been shared, more than 500,000 people have been welcomed into Moosehide ceremonies, and in 2024 alone, age-appropriate education and cultural learning was delivered to more than 380,000 youth.
Expanding our Work Together
The Royal LePage Shelter Foundation is pleased to announce a gift of $10,000 to fund distribution of the Moose Hide Campaign’s we are medicine online learning course to shelters across Canada. This investment will ensure that frontline shelter staff — many of whom support Indigenous women and families — have access to a culturally relevant, trauma-informed training resource they could not otherwise afford.
Research shows that when service providers receive culturally competent training, care becomes more trusted, effective, and healing. With hundreds of rural, remote and northern communities across Canada facing financial challenges, this gift will support shelter staff who need it most in creating safer spaces, breaking cycles of violence, and building stronger bridges between Indigenous and non-Indigenous peoples.
This partnership will:
- Equip shelter staff with culturally grounded learning – giving teams the tools to provide care that is respectful, compassionate, and effective for Indigenous women, children, and families.
- Strengthen shelters in rural and remote regions – where women and children face some of the highest rates of violence, and Indigenous women are at disproportionate risk.
- Transform care nationwide – with staff describing the course as “transformational” and “profoundly moving,” we are medicine builds confidence and compassion that ripple outward to every client interaction.
As part of the Royal LePage Shelter Foundation’s enduring commitment to creating safe homes and stronger communities, this new partnership with the Moose Hide Campaign aims to extend and deepen our impact in communities nationwide. Working together, we can ensure that every family, in every region of Canada, has the opportunity to live free from violence.
To join the Moose Hide Campaign movement, please visit moosehidecampaign.ca.
To learn more about the Royal LePage Shelter Foundation, please visit royallepage.ca/shelter.
*All moose hide squares come from traditional hunters who hunt moose for food and ceremonial purposes, or from animals who have died in road accidents. No animals are hunted specifically to supply hides for the Moose Hide Campaign. The patches are produced with care by Indigenous women who are deeply committed to the protection of women and children and who value the living origins of the patches. Making the patches provides a valuable source of income for the women involved.
